BAD BUNNY

DEBI TIRAR MAS FOTOS TOUR

YEAR

2026

COLLABORATOR

ALL OF IT NOW X STURDY.

SERVICES

Performer Tracking

Character Design + Modeling

Character Rigging + Animation

Media Server Programming

Content Integration

Previsualization Pipeline

Notch Integration

Notch Design

For Bad Bunny’s World Tour, All Of It Now served as the Disguise media server programmers and Notch artists for a production that ultimately evolved into an entirely camera-driven show across an approximately 10,000-pixel-wide screen surface. Supporting a three-hour performance, we developed and programmed performant cinematic Notch looks alongside custom tools for accurately recreating CRT and VHS aesthetics, including a hybrid pipeline incorporating real analog VHS processing into the real-time content workflow. We also developed a real-time motion capture avatar system for an interstitial featuring Bad Bunny’s character, Concho, building a character creation and rigging pipeline in Unreal Engine and a live mocap system that allowed Concho to interact directly with Bad Bunny on stage.

STADIUM SHOWS55

GROSS SALES$467.5 million

TICKETS SOLD3.1M+

NOTCH CAMERA LOOKS25+

ALL OF IT NOW

SCREENS PRODUCERVishal Sharma

NOTCH DESIGNERBerto Mora

NOTCH DESIGNERStella Kinoshita

PRODUCERNicole Plaza

NOTCH ARTISTBrenton March

NOTCH ARTISTTed Pallas

MOTION CAPTURE ARTISTYanjun Chen

VHS ARTISTDaniel Silverman

COLLABORATORS

CREATIVE DIRECTIONSTURDY.

NEXT PROJECT→

[ PRODUCTION NOTES ]

For Bad Bunny’s DeBÍ TiRAR MáS FOToS World Tour, All Of It Now served as the Disguise media server programmers and Notch artists for a production that evolved into a fully camera-driven system across an approximately 10,000-pixel-wide screen surface. Supporting a three-hour show, the team developed and optimized a broad library of cinematic Notch treatments designed to remain performant while carrying a strong visual presence across the massive canvas.

A major focus of the Notch development was recreating the tactile visual language of analog media within a fully real-time environment. We developed a hybrid compositing pipeline that incorporated real analog processing, allowing physical VHS treatments to exist alongside and feed into the real-time content system. We also developed a range of custom tools to accurately emulate CRT and VHS characteristics, building custom Notch tools that could reproduce the imperfections, texture, distortion, and visual behavior associated with those formats. This created a more authentic relationship between the digital Notch looks and the analog visual language of the show.

Beyond the camera system, we also developed a real-time character and motion capture pipeline for a key interstitial moment centered around Bad Bunny’s character, Concho. The sequence positioned Concho as the central visual focus, allowing the character to interact and communicate live with Bad Bunny during the performance. We developed the character creation and rigging pipeline in Unreal Engine and built a live motion capture system capable of translating the performers’ movements into the digital character in real time.

The resulting system brought together large-scale camera content, cinematic real-time Notch design, custom analog emulation, physical VHS processing, Unreal Engine character development, and live motion capture. Together, these systems allowed the production to operate as a highly responsive real-time visual environment while supporting the scale, duration, and technical demands of Bad Bunny’s World Tour.